\n MichiganLabs — Green Shield Deck Builders Agreement
Enter password to view
Incorrect password. Please try again.
Awaiting Signature
Statement of Work #1

Fractional CTO / Chief AI Officer

Prepared for Green Shield Deck Builders

PreparedMarch 11, 2026
Review before signing? Download both the SOW and MSA as a single PDF.

Master Services Agreement

This Statement of Work is made pursuant and subject to the terms and conditions of the Master Services Agreement between Green Shield Deck Builders ("Client") and Michigan Software Labs, LLC d/b/a MichiganLabs ("Consultant"). All terms in this SOW shall have the same meaning as defined in the Agreement.

Executive Summary

Green Shield Deck Builders is at an inflection point. With aggressive expansion into Indiana and a vision to add a new state every year, the organization requires a unified technology strategy that scales with the business. Having grown from a handful of crews to over 30, the current patchwork of disconnected tools and databases is creating operational drag that threatens to cap growth.

This document outlines a Fractional Technology Leadership engagement. We will provide a senior technology leader to operate as a member of the Green Shield team, bridging the gap between your current technical reality and the systems foundation needed to support $150M+ in revenue and multi-state operations.

Based on our experience with other clients, we understand the unique challenges of scaling a trades-based business — from field crew adoption to inventory accuracy — and bring deep experience helping growing companies turn technology from a bottleneck into an accelerator.

Engagement Roadmap

Rather than spread attention across every challenge at once, we've structured this engagement into three clear phases. This ensures we start with the right understanding before committing to solutions.

Phase 1: Discovery & Assessment Weeks 1-4

The engagement begins with a dedicated discovery period. No solutions are proposed until we fully understand the landscape.

  • Audit the current ecosystem (HubSpot, BuilderTrend, Airtable, Google Sheets) and map all data flows.
  • Join e-team meetings and interview key stakeholders across leadership, field operations, and the lumberyard to identify the highest-friction pain points.
  • Evaluate the current vendor relationships and tool landscape for fit and redundancy.
  • Assess the data architecture's ability to produce accurate executive reporting.
  • Deliver a Discovery Brief with prioritized findings and recommended focus areas for Phase 2.

Phase 2: Strategic Foundation Weeks 5-8

This phase narrows focus to the two areas that most directly unlock Green Shield's growth:

  • Multi-State Scalability Playbook: Define the repeatable technology and process blueprint for expanding into Indiana and beyond — ensuring new locations can be onboarded without recreating infrastructure from scratch.
  • Asset & Inventory Observability: Design a materials tracking solution to close the gap between lumberyard and field operations, addressing the hundreds of thousands of dollars in apparent shrinkage.

Phase 3: Execution Planning Weeks 9-12

  • Synthesize findings into a 12-month digital roadmap with sequenced initiatives and estimated investment.
  • Provide team direction for Ethan, Lucas, and other internal software-minded staff to ensure the right work continues after the engagement.
  • Present a clear Next Steps plan including the recommended team structure and vendor strategy for the remainder of 2026.
  • Deliver the final Executive Brief with the roadmap, budget framework, and recommended model.

Key Terms

Monthly Retainer
$14,000 / month
Duration
3 months (90 days)
Role
Fractional CTO / Chief AI Officer
Commitment
~40 hours / month

Time Commitment

Consultant and Green Shield Deck Builders agree that Consultant shall provide services as directed by the CEO or his or her delegate. Time allocation and scheduling shall be determined between Consultant and Client as schedule and requirements demand.

Term

This SOW shall run for a term of 3 months as of the date signed. Upon termination, the parties shall have no further liability or obligation to each other, other than for payment in accordance with the terms of this Agreement provided up to the date of termination.

Compensation

Consultant's rate shall be $14,000 per month. A service charge of 1½% per month (18% per year) will be paid on past due amounts starting thirty (30) days after the invoice date. Consultant will have no obligation to provide any further work until such account is paid in full.

Any additional hours needed above and beyond the retainer must be pre-approved via email by the client and will be billed at $400/hr on the next invoice.

Invoicing

On the first business day of each month, Consultant shall submit to Green Shield Deck Builders an invoice in the retainer fee for that month. On receipt, Green Shield shall pay the total amount due under the invoice net 30 days.

Offer Validity

This SOW is valid for acceptance for a period of 30 days from the date of issuance. If the offer is not accepted within this period, the terms, pricing, and availability of services outlined herein may be subject to change.

Travel Expenses

Client agrees to reimburse MichiganLabs for all reasonable and pre-approved travel expenses incurred in connection with the performance of services under this Statement of Work. Such expenses may include, but are not limited to, transportation, lodging, and meals, and will be invoiced with appropriate documentation.

Scope of Services

We will assign a dedicated senior technology leader to serve as Fractional CTO. This individual will have experience operating at the executive level within complex, growth-oriented organizations and will be embedded into your rhythms to cover three strategic pillars.

A. Executive Digital Strategy

  • Participation in key leadership meetings with Adam, Roberta, and the team to align digital decisions with growth targets and the multi-state expansion plan.
  • Advisory support on capital allocation for digital initiatives — buy vs. build decisions, headless architecture strategy, and platform consolidation.

B. Architecture & Data Intelligence

  • Evaluation of platform integration across HubSpot, BuilderTrend, Airtable, and Google Sheets to create a single source of truth for executive reporting.
  • Design of a data architecture that supports clean, reliable reporting — Green Shield's stated #1 priority for the year.
  • Assessment of inventory tracking systems to close the gap between lumberyard and field operations.

C. Team & Vendor Ecosystem

  • Talent Direction: Provide strategic direction to Ethan, Lucas, and other internal software-minded staff so existing talent is executing on the highest-impact work.
  • Vendor Accountability: Analysis of current vendor relationships (BuilderTrend, HubSpot, Company Cam, etc.) to ensure partners are delivering value and that Green Shield is not over-investing in tools that don't fit the business model.
  • Custom Solutions Evaluation: Assess where off-the-shelf tools fall short and scope custom solutions — particularly for field crew interfaces and role-based dashboards.

Deliverables

Monthly Executive BriefA summary of strategic risks, architectural findings, and quick-win opportunities delivered to Adam and the leadership team.
Data & Architecture AssessmentA comprehensive view of the current integration gaps between HubSpot, BuilderTrend, Airtable, and other core platforms, with a recommended unification plan.
Field Crew Technology RecommendationA proposed approach for simplifying the crew-facing app experience, including the Company Cam migration evaluation.
Inventory Tracking Solution DesignA recommended approach to close the materials tracking gap between the lumberyard and field operations.
90-Day Roadmap RecommendationA clear Next Steps plan for creating the "Green Shield Way" for growth — including team structure and vendor strategy for the remainder of 2026.

Accept & Sign

Please review both documents above, then complete the fields below to accept.

Agreement Accepted

Thank you! Both the MSA and SOW have been accepted. A confirmation has been recorded with the details below.

Signed by
Title
Email
Date & Time
DocumentsMSA + SOW #1
IP AddressRecorded
'; // Open print window var printWin = window.open('', '_blank', 'width=816,height=1056'); printWin.document.write(printHTML); printWin.document.close(); printWin.onload = function() { setTimeout(function() { printWin.print(); }, 300); }; btn.innerHTML = ' Download PDF'; btn.style.opacity = '1'; }); } function toggleCard(header) { header.classList.toggle('open'); const body = header.nextElementSibling; body.classList.toggle('open'); const chevron = header.querySelector('.chevron'); if (body.classList.contains('open')) { chevron.style.transform = 'rotate(180deg)'; } else { chevron.style.transform = 'rotate(0deg)'; } } function toggleCheck(item) { setTimeout(() => { const cb = item.querySelector('input[type="checkbox"]'); item.classList.toggle('checked', cb.checked); checkReady(); }, 10); } function checkReady() { const cb1 = document.getElementById('cbMSA').checked; const cb2 = document.getElementById('cbSOW').checked; const cb3 = document.getElementById('cbAuth').checked; const name = document.getElementById('sigName').value.trim(); const title = document.getElementById('sigTitle').value.trim(); const email = document.getElementById('sigEmail').value.trim(); const btn = document.getElementById('acceptBtn'); const bar = document.getElementById('progressBar'); let steps = 0; if (cb1) steps++; if (cb2) steps++; if (cb3) steps++; if (name) steps++; if (title) steps++; if (email) steps++; bar.style.width = ((steps / 6) * 100) + '%'; if (cb1 && cb2 && cb3 && name && title && email) { btn.className = 'accept-btn ready'; btn.textContent = 'Accept & Sign via DocuSign'; } else { btn.className = 'accept-btn disabled'; const remaining = 6 - steps; btn.textContent = remaining === 0 ? 'Accept & Sign' : 'Complete ' + remaining + ' remaining field' + (remaining > 1 ? 's' : '') + ' to accept'; } } function handleAccept() { var btn = document.getElementById('acceptBtn'); if (btn.classList.contains('disabled')) return; btn.textContent = 'Preparing DocuSign...'; btn.className = 'accept-btn disabled'; var name = document.getElementById('sigName').value.trim(); var email = document.getElementById('sigEmail').value.trim(); var title = document.getElementById('sigTitle').value.trim(); fetch('/api/sign', { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ signerName: name, signerEmail: email, signerTitle: title }) }) .then(function(r) { return r.json(); }) .then(function(data) { if (data.signingUrl) { window.location.href = data.signingUrl; } else { btn.textContent = 'Error - please try again'; btn.className = 'accept-btn ready'; console.error('DocuSign error:', data); alert('There was an error starting the signing process. Please try again.'); } }) .catch(function(err) { btn.textContent = 'Error - please try again'; btn.className = 'accept-btn ready'; console.error('Network error:', err); alert('Network error. Please check your connection and try again.'); }); } function downloadPDF() { const btn = document.getElementById('downloadBtn'); btn.textContent = 'Generating PDF...'; btn.style.opacity = '0.7'; const name = document.getElementById('confName').textContent; const title = document.getElementById('confTitle').textContent; const email = document.getElementById('confEmail').textContent; const date = document.getElementById('confDate').textContent; const ip = document.getElementById('confIP').textContent; document.querySelectorAll('.card-body').forEach(b => b.classList.add('open')); document.querySelectorAll('.card-header').forEach(h => h.classList.add('open')); const pdfContent = document.createElement('div'); pdfContent.style.cssText = 'background:#fff; padding:40px; font-family:Inter,sans-serif; max-width:800px;'; pdfContent.innerHTML = '

Statement of Work #1 — Fractional CTO / Chief AI Officer

Green Shield Deck Builders & Michigan Software Labs LLC d/b/a MichiganLabs

'; const pageClone = document.querySelector('.page-container').cloneNode(true); const hero = pageClone.querySelector('.hero'); if (hero) hero.remove(); const signSec = pageClone.querySelector('.sign-section'); if (signSec) signSec.remove(); pageClone.querySelectorAll('.card-body').forEach(b => { b.style.display = 'block'; }); pageClone.querySelectorAll('.chevron').forEach(c => c.remove()); pdfContent.appendChild(pageClone); const sigBlock = document.createElement('div'); sigBlock.style.cssText = 'margin-top:40px; padding-top:24px; border-top:2px solid #1a1a2e;'; sigBlock.innerHTML = '

Electronic Signature

Signed by: ' + name + '
Title: ' + title + '
Email: ' + email + '
Date: ' + date + '
IP Address: ' + ip + '
Documents: MSA + SOW #1

This document was electronically accepted via greenshield-sow.vercel.app. The signer acknowledged reviewing both the Master Services Agreement and Statement of Work #1.

'; pdfContent.appendChild(sigBlock); document.body.appendChild(pdfContent); html2pdf().set({ margin: [10, 10, 10, 10], filename: 'GreenShield_SOW1_Signed_' + new Date().toISOString().slice(0,10) + '.pdf', image: { type: 'jpeg', quality: 0.98 }, html2canvas: { scale: 2, useCORS: true, letterRendering: true }, jsPDF: { unit: 'mm', format: 'a4', orientation: 'portrait' }, pagebreak: { mode: ['css'] } }).from(pdfContent).save().then(() => { document.body.removeChild(pdfContent); btn.innerHTML = 'Download Signed Agreement (PDF)'; btn.style.opacity = '1'; }); } checkReady(); // Check if returning from DocuSign signing var urlParams = new URLSearchParams(window.location.search); if (urlParams.get('signed') === 'true') { var event = urlParams.get('event') || ''; document.getElementById('passwordGate').classList.add('gate-hidden'); document.body.style.overflow = ''; if (event === 'signing_complete') { var pill = document.getElementById('statusPill'); pill.className = 'status-pill complete'; pill.innerHTML = '
Signed via DocuSign'; document.getElementById('progressBar').style.width = '100%'; var signSection = document.getElementById('signSection'); signSection.innerHTML = '

Agreement Signed

Thank you! The SOW and MSA have been legally signed via DocuSign. A signed copy has been sent to your email.

'; } }